Learn how a good business plan can lead to great creative results and how great creative can inform an even greater business plan. The minds behind Brand + Entertainment Solutions believe that the two go hand in hand—or more to the point—SHOULD go hand-in-hand, but often do not. Developing keys to successful business and creative execution are the focus of this panel. Featuring B+E Solutions’ Andy Schmidt (CEO, B+E Solutions), Jon Bresman (Star Wars/Mad Magazine veteran), Steve Drucker (VP of IP Development, Hasbro), Josh Fialkov (award-nominated screenwriter, graphic novelist, and video game writer), and Marc Guggenheim (Executive Producer, Arrow).
Friday July 19, 2013 6:00pm - 7:00pm PDT
Room 30CDE